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Advertising poster produced for the Italian lighting supply firm Cesare Urtis & Co
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Advertising poster produced for the Italian lighting supply firm Cesare Urtis & Co
1770023 Advertising poster produced for the Italian lighting supply firm Cesare Urtis & Co. of Turin, 1889 (colour lithograph) by Hohenstein, Adolfo (1854-1928); 77x55 cm; Private Collection; (add.info.: Advertising poster produced for the Italian lighting supply firm Cesare Urtis & Co. of Turin. Adolfo Hohenstein (1854-1928). Colour lithograph. Printed in 1889. 77 x 55cm.); Photo eChristies Images; Italian, out of copyright
Media ID 23691568
© Christie's Images / Bridgeman Images
1880s 1889 Artist German Back Back View Backview Behind Black Hair Bulb Capital Letter Classic Collectibles Collector Commercial Communication Equipment Dark Hair Fitting From The Back German Art German Artist Gray Grey Italian Text Language Lightbulb Lithographic Lithoprint Media One Person Only Orange Orange Coloured Ponytail Printed Prints Publicity Rear View Skin Using Hands View From Behind Woman Alone Hair Style Hohenstein
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EDITORS COMMENTS
This vibrant and captivating advertising poster, produced in 1889 for the Italian lighting supply firm Cesare Urtis & Co. , showcases the artistic brilliance of Adolfo Hohenstein. Measuring at an impressive 77x55 cm, this colour lithograph beautifully captures the essence of urban life in late nineteenth-century Italy. The poster features a striking female figure with black hair styled into a ponytail, viewed from behind against a cityscape backdrop. With her back turned towards us, she exudes an air of mystery and intrigue. The use of bold colors and intricate details adds to the allure of this artwork. Hohenstein's masterful illustration skillfully incorporates elements such as communication equipment, media, and lighting bulbs to emphasize the importance of Cesare Urtis & Co. 's products in enhancing interior decoration. The Italian text further enhances its authenticity and appeal to its target audience. This vintage print is not only a collector's item but also serves as a testament to Hohenstein's contribution to European art during that era. Its classic design continues to captivate viewers even after more than a century since its creation. With its timeless beauty and historical significance, this advertisement poster remains an iconic piece that reflects both the creativity of Adolfo Hohenstein and the innovation offered by Cesare Urtis & Co. , making it a valuable addition to any art collection or enthusiast's home decor.
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