Pfaff, c. 1900. Creator: Reijs, F. (active ca 1900)

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Pfaff, c. 1900. Creator: Reijs, F. (active ca 1900)

Pfaff, c. 1900. Private Collection

Heritage Images features heritage image collections

Media ID 38075315

© Fine Art Images/Heritage Images

Attire Communication Design Couture Dressmaker Dressmakers Embroiderer Embroideress Everyday Fancy Work Fin De Siecle Frock Haute Couture Jugendstil Marketing Modern Style Modernisme Promotion Reformstil Seamstress Seamstresses Sewing Machine Stil Modern Stile Liberty Wear Wiener Secession Colour Lithograph Graphic Design Needlework Poster And Graphic Design Sewing

FEATURES IN THESE COLLECTIONS

> Arts > Art Movements > Art Nouveau

> Arts > Modern art pieces

EDITORS COMMENTS
This stunning lithograph print from around 1900 captures the essence of fashion and style during the fin de siècle period. Created by F. Reijs, this piece titled "Pfaff" showcases a beautifully embroidered dressmaker at work, embodying the art nouveau aesthetic of the era. The intricate details of the embroidery and needlework on display in this image highlight the skill and craftsmanship of seamstresses during this time. The vibrant colors and elegant design of the dress being worked on evoke a sense of haute couture and luxury. This poster serves as both a piece of advertising for Pfaff sewing machines and a work of art in its own right. The modernisme influences can be seen in the graphic design elements and stylized lettering used to promote this innovative technology. As part of a private collection, this print offers a glimpse into everyday life at the turn of the century, showcasing not only fashion trends but also advancements in communication design and marketing strategies. Overall, "Pfaff" is a testament to the creativity and innovation that defined this period in history, capturing both the beauty of fine embroidery work and the changing landscape of fashion promotion.

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